Houzz Pro for a kitchen showroom: where it fits and where showrooms add something else
On this page
- What is Houzz Pro built for?
- Where does a showroom's day differ from a remodeler's?
- Which showroom tasks does Houzz Pro cover?
- What does Houzz Pro cost for a small showroom team?
- When is Houzz Pro the right pick for a showroom?
- When does a showroom add something else?
- Where Salone fits, and where it doesn't
Picture an example job: $41,000 of semi-custom cabinets, quartz and install. Houzz Pro can write that estimate, send the invoice and take the deposit online. After that comes the showroom part. Three supplier orders, three acks to check against the spec, a 9-week lead time on the boxes, and a countertop template that can't happen until the cabinets are set.
That second half is where showroom owners start asking whether Houzz Pro is the right home for the business.
What is Houzz Pro built for?
Houzz Pro is built for home remodeling and design professionals. Houzz lists New Construction, Remodeling, Interior Design, Architecture and Painting as its industries. The features on its pricing page are estimates, invoices and online payments, takeoffs, 3D floor plans, selections, bid management and budget management, plus marketing tools on the higher plans.
That's a real toolkit. If you bid remodels, a takeoff that feeds an estimate that turns into an invoice the client pays online is exactly the flow you want. The 3D floor plans help sell the job. Selections give the client a place to pick finishes.
The Teams plan adds AI note-taking, a premium profile, email marketing, a custom website and dedicated support. Enterprise adds unlimited 2D-to-3D conversions (fair use is listed as 415 a month), early feature access and a discount on Houzz advertising. Houzz also sells advertising packages separately, starting at $499 a month.
Kitchen showrooms aren't one of the industries Houzz names. That doesn't mean it won't work for one. It means the product is shaped around the remodeler's job, and you should check how well that shape matches yours.
Where does a showroom's day differ from a remodeler's?
A remodeler sells labor and manages a site. A showroom mostly sells product made by someone else, then waits for it. The hard part of a showroom job sits between the signed contract and install day: placing orders with several suppliers, checking acks, chasing lead times and backorders, paying each supplier, then lining up delivery and install.
Here's what that looks like on one kitchen:
- An order to the cabinet line, with door style, finish and box spec, and an ack that has to match before anyone signs off.
- A separate order for hardware or a decorative hood, from a different supplier, on a different lead time.
- A countertop fabricator who can't template until the boxes are installed.
- Supplier deposits and balances that don't line up with the client's payment schedule.
- A change order in week 4 that touches one supplier and not the others.
- Freight that shows up with a damaged end panel, which means an RMA and a remake.
None of that is exotic. It's every week. And it's not the part of the job Houzz Pro's pricing page talks about. Supplier order tracking, acks and per-supplier payables aren't things they list there (neither are CRM-style lead management or a client portal, as we read it). They may handle some of it in ways the pricing page doesn't show, so ask them in a demo.
Which showroom tasks does Houzz Pro cover?
Most showrooms end up with a small stack: design software for drawings, something for money, and something for the order and the job. The table maps a typical showroom's tasks against Houzz Pro's listed features. Where it lands for you depends on how much remodel work you do.
| Showroom task | Houzz Pro | Showroom order tracker (like Salone) |
|---|---|---|
| Kitchen drawings and renderings | 3D floor plans for the space; most showrooms keep 2020 or ProKitchen for cabinet layouts | Not a design tool. Keep your design software |
| Estimate or quote to the client | Estimates, built to work with takeoffs | Quote sent for online approval, with a PDF; cost fields stay hidden |
| Taking the client's deposit by card | Invoices and online payments | Not offered; Salone doesn't process payments |
| Marketing and lead generation | Premium profile, email marketing, website, ad packages | Not offered |
| Orders to each supplier, with what was ordered | Not something they list on their pricing page | One row per supplier on each order |
| Ack, lead time, backorder notes | Not something they list on their pricing page | Custom fields and file attachments for the ack |
| What you've paid each supplier, what's still owed | Budget management is listed; per-supplier payables aren't named | Payments and balance per supplier, rolled up on a finance page |
| Delivery and install dates on one calendar | Not something they list on their pricing page | Shared calendar with delivery, install, meetings and field measures |
| Replacement door after install | Not something they list on their pricing page | Add-on order linked to the original job |
Read the left column generously. Houzz Pro is a broad product and the pricing page is a summary. But if most of your rows land in the bottom half, that's a sign the remodeler's tool and the showroom's tool are two different things.
What does Houzz Pro cost for a small showroom team?
On published prices, Houzz Pro's Pro plan is $199 a month for one user, plus $50 a month for each extra user. A 3-person showroom on Pro would be $299 a month. Houzz's FAQ says the 30-day free trial is followed by an annual subscription, so ask about the term before you start the trial.
Here's a worked example with the published numbers only. Say you have 3 people (owner, one designer, one office manager), and say you grow to 8.
| Team size | Houzz Pro (Pro plan, $199 + $50 per extra user) | Salone |
|---|---|---|
| 3 users | $199 + 2 × $50 = $299 a month ($3,588 a year) | Studio, $99 a month ($1,188 a year) |
| 8 users | $199 + 7 × $50 = $549 a month ($6,588 a year) | Showroom, $139 a month ($1,668 a year) |
A few honest caveats. At 8 people you might be looking at Houzz's Teams plan, which lists 5 users and adds the marketing tools; the price on that plan was unclear when we read the page, so check their pricing page for it. And these are not like-for-like products. Houzz Pro includes estimating, takeoffs, payments and marketing. Salone sends a quote for online approval but does no takeoffs, payments or marketing. You're comparing what each costs, not what each does.
Salone's price is flat, not per user: Studio covers up to 3 users and Showroom covers 4 or more, with the same features on both.
When is Houzz Pro the right pick for a showroom?
Pick Houzz Pro if a big share of your revenue is remodel work you manage yourself, or if you want Houzz's marketing and online payments. A showroom that also acts as the GC on full kitchen remodels, with demo, trades and a site to run, will get real use out of estimates, takeoffs, budgets and bid management.
It also makes sense when:
- You get a lot of leads through Houzz already and want the premium profile, website and email marketing in the same place.
- Taking deposits by card online matters more to you than how supplier orders are tracked.
- Your projects are design-led (you sell the space, not mostly the boxes), and 3D floor plans help close.
If that's you, Houzz Pro is a sensible choice. You might still want somewhere to track supplier orders, but that becomes a small add-on question.
When does a showroom add something else?
When the order, not the estimate, is where things go wrong. If your misses are wrong finishes on an ack, a forgotten backorder, a supplier balance nobody paid or an install booked before the cabinets landed, the gap is in tracking the job after the sale. That calls for a tool built around orders, suppliers and dates.
A common setup is: design software for the drawings, a tool for invoicing and payments (Houzz Pro, QuickBooks, whatever your bookkeeper wants), and an order tracker for the job itself. Our guide to tracking cabinet orders from contract to install walks through what that tracker should hold, and the software showrooms use, by job lays out the whole stack.
If you're running orders on a spreadsheet today, here's where that usually breaks. That's a different problem from the one Houzz Pro is built around.
Where Salone fits, and where it doesn't
Salone is the order-and-job part of that stack. Each order carries the fields your showroom cares about, a row per supplier with cost and what's owed, files like the ack, and delivery and install dates on a shared calendar. It doesn't draw kitchens, take card payments or market your business. So if you need those, keep Houzz Pro (or your design software) and use Salone next to it, or don't use it at all. It's $99 a month for up to 3 users, $139 for 4 or more, with a 30-day trial.
Questions people ask
Is Houzz Pro made for cabinet dealers?
Houzz lists New Construction, Remodeling, Interior Design, Architecture and Painting as its industries. Cabinet dealers and kitchen showrooms aren't named. It can still work for a showroom, especially one that also manages remodels, but the features it lists are shaped around estimating, takeoffs, payments and marketing rather than supplier orders.
How much does Houzz Pro cost?
Its pricing page lists the Pro plan at $199 a month for one user, with extra users at $50 a month each. Teams lists 5 users (see their pricing page for its price) and Enterprise is custom. Advertising packages start at $499 a month. The FAQ says an annual subscription follows the 30-day trial, so confirm billing terms with Houzz before you sign up.
Can I use Houzz Pro and a showroom order tracker together?
Yes, and plenty of setups look like that. Houzz Pro handles the estimate, invoice and online payment. A separate tracker holds what was ordered from each supplier, the ack, lead time, what you still owe and the delivery and install dates. The cost is entering the client and job in two places.
Does Houzz Pro replace 2020 Design or ProKitchen?
Houzz Pro lists 3D floor plans, which help show a client the room. Cabinet layout software like 2020 or ProKitchen works from manufacturer catalogs, which is what most showrooms need for an accurate order. Check with Houzz whether its plans cover your cabinet lines before dropping your design tool.
Facts about other products were read from each vendor's own website on . Prices and plans change, so check their site before you decide. Houzz, Houzz Pro are trademarks of their owners; Salone is not affiliated with them.